Whether you’re selling products directly from a back room or have a warehouse that manages your inventory for you, staying on top of what products you have in stock and can get at a moment’s notice is key to your success as a business. By managing your inventory properly every step of the way, you can make sales, keep customers happy, and grow your business. Here’s three reasons why managing inventory helps customer service and your bottom line.
1. Sell more product
The number one goal of managing inventory is to sell product. By having product on the shelves, customers can buy that product and you make money. If your product isn’t on the shelf for whatever reason, those customers will go with another product and potentially stay with it. By managing your inventory at a store level and with how you warehouse products, you’ll be able to keep your items in stock and ensure it is delivered promptly when you need it on your shelves the most.
2. Create brand loyalty
By keeping products on the shelf, you’re creating brand loyalty for those customers who love what you have to offer. That one day they need your product, and can’t wait, will turn them to a competitor or another solution. This means they may never buy your product again and you’ve probably lost a customer for life. By ensuring your product is managed from the warehouse through delivery to the shelf is the only way to keep customers coming back for more from you.
3. Keep customers happy
Keeping customers happy is easier said than done whether you’re offering a service or selling a product. When it comes to products, consumers are flaky. They find something they like and as soon as they’re inconvenienced or encounter an issue with your product, they’ll move onto the next. By managing your inventory and the quality control involved in the process, you’ll be able to provide your customers a great product they can rely on well into the future.
Why Managing Inventory is Key to Customer Service
When it comes to managing inventory, it’s all about finding the right way to manage what you offer. From creating a product to warehousing it to delivering it to your location, it’s imperative to find the right way to manage your inventory from start to finish.
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Ted Hodges - CEO & Founder
Ted Hodges is the Founder and CEO of Conesco Storage Systems, a company he started in 1986 to provide turnkey warehousing products and services, including the repurposing of quality, used material handling equipment. With over 40 employees across the country, Ted and his team serve customers of all sizes throughout the different stages of the warehousing lifecycle.
